Along with China Central Television (CCTV) and International Daily News, the International Training Programs Office at CCPE hosted the third Chinese Culture Festival, this time focusing on regional Chinese cuisine.
The lead-up to the festival featured a contest and a drawing, both sponsored by CCTV and the popular Chinese television series A Bite of China, which offers insights into the geo graphical, historical, and cultural dimensions of Chinese food.
The winner of the contest was presented with a nine-day tour of China, including hotel and airfare, and the winner of the drawing received round-trip airfare to China and three nights in a hotel in Yangzhou. Both the contest and the drawing focused on the show A Bite of China.
The opening ceremony, which took place in the Beach Auditorium at CSULB on April 22, featured distinguished speakers including China Central Television’s Bai Hua, CSULB Interim President Donald Para (then Provost), Consul General of China in Los Angeles Qiu Shaofang, former State Assemblyman Mike Eng, and a video message from Congresswoman Judy Chu.
After a presentation of gifts, the audience was treated to a Bian-Lian (face-changing) performance, teapot juggling, and a musical performance by Veronica Lopez and the South California Philharmonic.
The ceremony was followed by a well-attended banquet that featured food demonstrations by Master Chef Martin Yan and Iron Chef Tony Wu and an eight-course Chinese meal. Events throughout the week included food and art demonstrations on campus.